Internet marketers understand all too well how important it is to have unique content for the purpose of promoting websites and as website content. One of the best ways to generate this content is to re-purpose your existing articles and recycle them to be used in various ways. This will allow you to make more time for growing your business and focusing on other important areas. There are a number of methods to re-purpose your articles to give your Internet marketing a boost, but in the following article we shall be discussing three very effective ways to achieve it.
1. Publish your articles on social networking sites and social media sites like Facebook, Squidoo, HubPages, etc. Your main goal is to correspond with your targeted customers in many different ways and get your articles to them. Social networking websites like Facebook and MySpace have become a wonderful way to submit your articles and have them broadcasted virally. Your articles can drive large quantities of traffic if you can use them in combination with social network marketing. The reason for this is, nowadays, social networking is a hot trend and anyone that is active online uses it. So, this is an excellent method to use the power of these online platforms to submit your articles and get them seen by everybody online.
2) You have to publish your content on your own site! Are you aware of how much traffic your articles can generate for your site? Search engines want fresh content all the time and when they discover it on your site, they will rank it better and index it faster. Submitting your articles to directories works great but at the same time, it’s important to add more value to your own site. If you do this regularly, you will find it easier to convert it into an authority site which is something the search engines love.
Distribute online articles to print publications that cater to your target market. This is one idea that very few marketers are taking advantage of. But, this method is ingenious because it allows you to reach out to an offline market that would otherwise be ignored by your marketing efforts. To do this all you have to do is find a nice list of print magazines or publications in your niche and send your articles in to be “reprinted” in them. If you want to make your article more appealing to the publication, take a little time to rewrite the article so that it appears unique. Overall, you’ll find that re-using existing articles through print publications can be quite rewarding.
The idea behind repurposing articles is the same no matter what types of articles are being reused. If you want to reach out and touch new markets this is the best way to do that. You can bring the growth and expansion you’re looking for to your business without going too far out of your way to do so. If you really want to get the most from your repurposing efforts, you’re going to have to learn to think a little bit outside the box.